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The Marketing Disenchanted Podcast

CONTEXT TRUMPS CONTENT: Content out of context not only isn't the King of anything, but can do real harm. Young professionals had best think twice before drinking the un-college kool-aid touted by the likes of Gary Vaynerchuk, John Lee Dumas and other digital marketing thought leaders. In this podcast we obliterate the over-glamorized hype & fluff associated with professional digital marketing and tell it like it is from a variety of perspectives. Save yourself some heartache and sober up on The Marketing Disenchanted Podcast.
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Dec 28, 2016

Michelle A Bassett is the co-author of Beyond Buzzwords: Social Media, Mobile & Other Marketing Buzzwords Ain’t the Half of It!; and Managing Partner at Digital Marketing Advisers, a digital agency based in Atlanta, GA. Follow Michelle on Twitter at @CEOMichelleB. You can also find Michelle on LinkedIn, as well as http://michelleabassett.com/blog/.

“I absolutely love solving some of the complex performance puzzles that come along with building and executing full-scale digital marketing campaigns.”

You’ll Learn:

  • Why Michelle’s professional disenchantment is continuing
  • Why giving it all away for free isn’t necessarily the best strategy in a corporate setting.
  • Agile marketing with analytics frees you up to take risks.
  • The difference between a boss and a leader

 

3 Key Points:

  1. Build relationships
  2. Agile Marketing is nothing without analytics.
  3. Leaders need leadership skills.

 

Resources Mention:

Free 10 minute consult with Michelle 678-820-8258.

Can’t get enough of Michelle’s candid awesomeness? Subscribe to her blog at http://michelleabassett.com/blog/.

 

Killer Resources:

  1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
  1. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
  1. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

 

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

 

Let’s Connect!

Follow me on Twitter

Connect on LinkedIn

Shoot me an email: Temi at ConsultTemi.com

(Sorry, had to break the email link to stymie the bots… damned bots.)

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