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The Marketing Disenchanted Podcast

CONTEXT TRUMPS CONTENT: Content out of context not only isn't the King of anything, but can do real harm. Young professionals had best think twice before drinking the un-college kool-aid touted by the likes of Gary Vaynerchuk, John Lee Dumas and other digital marketing thought leaders. In this podcast we obliterate the over-glamorized hype & fluff associated with professional digital marketing and tell it like it is from a variety of perspectives. Save yourself some heartache and sober up on The Marketing Disenchanted Podcast.
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Dec 29, 2016

In this tell-all episode I cover the difference between free and at not cost, and how to work for free without going into the red. It’s important to understand the distinction between the two as it informs much of the show. I also share a super embarrassing story of an ill-fated email I sent to Jay Baer as I was figuring all of this out.

Temi is the co-author of Beyond Buzzwords: Social Media, Mobile & Other Marketing Buzzwords Ain’t the Half of It!; and partner at Digital Marketing Advisers, a digital agency based in Atlanta, GA. Follow Michelle on Twitter at @tembo8482. You can also find Temi on LinkedIn, as well as http://ConsultTemi.com.

  

You’ll Learn:

  • The show avatar – whom this podcast is talking to specifically
  • The real reason I ask the questions the way I ask them.
  • The difference between free and at no cost
  • How access to capital can be a real hurdle online, and must be addressed
  • How to work for free without going into debt

  

3 Key Points:

  1. Not knowing how to work for free can needlessly strain professional relationships.
  2. The show avatar, Lamar, drank the “un-college” kool-aid, and then hit the access to capital wall online. This is something to consider before thumbing your nose at College and financial aid.
  3. Be willing to work for free, but still request that budget costs be covered, billed directly to the client.

 

Resources Mention:

Social Pros Podcast: Why Agencies Get Fired so Often

2015 Agency Hiring & Firing Insights

Reach Rocket Amplify Content From Invisible to Dominant

Free Podcast Course by John Lee Dumas

 

Killer Resources:

  1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
  1. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
  1. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

 

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

 

Let’s Connect!

Follow me on Twitter

Connect on LinkedIn

Shoot me an email: Temi at ConsultTemi.com

(Sorry, had to break the email link to stymie the bots… damned bots.)

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