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  2. TMDP 007: Pro Networking and Influencer Marketing with Rob Zaleski

TMDP 007: Pro Networking and Influencer Marketing with Rob Zaleski

Dec 31, 2016

Rob Zaleski is a professional blogger with a passion for social media and digital relationships. In his previous position with MarketingProfs he reported directly to Ann Handley (which I would kill for) and acted as the social hub for all departments at MarketingProfs (except the main Twitter handle, belongs squarely to Ann Handley) and worked to constantly feed the ever-hungry funnel.

Follow Rob on Twitter at @robzie_. He can also be found on LinkedIn, as well as https://robzie.com/lets-work-together/.

 

You’ll Learn:

  • How Robs used social media and good ole’ networking to land his previous position at MarketingProfs.com.
  • How curiosity can save you from professional disillusionment.
  • The hard-skills Rob wishes he would have learned in school.
  • Why listening is an underutilized skill.
  • How to lead with value when forming reaching out to influencers.
  • It’s not about money, but S.A.P.S. = Status, Access, Power, Stuff
  • Why you should use Twitter to form relationships prior to attending an event.

 

3 Key Points: 

  1. Always be curious. Always be learning.
  2. There’s no one-size fits all in social media management.
  3. The connections made at conferences are often times more valuable than the sessions.

 

Resources Mention:

Gunil Chung’s Influitive Slide Share presentation.

  

Killer Resources:

  1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
  1. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
  1. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

 

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

 

Let’s Connect!

Follow me on Twitter

Connect on LinkedIn

Shoot me an email: Temi at ConsultTemi.com

(Sorry, had to break the email link to stymie the bots… damned bots.)